Contact Us

Lady Gaga ‘ARTPOP’ App-Generated Album Sales to Count for Billboard

Lady Gaga

Lady Gaga‘s ‘ARTPOP’ album will be available for purchase through a free, accompanying ‘ARTPOP’ app. Those copies will count towards her overall Billboard tally, which was not the case for Jay Z and his ‘Magna Carta Holy Grail.’

Billboard did not accept the million copies of ‘MCHG’ that Samsung bought and gave away for free to mobile device users.

Billboard editorial director Bill Werde explained that since the ‘ARTPOP’ app is free and allows for the in-app purchase of ‘ARTPOP,’ those sales will count. He wrote: “I expect in-app sales to be fulfilled (& reported) by existing digital retailers.”

The main difference between ‘ARTPOP’ and ‘MCHG’ is that ‘ARTPOP’ is offered for sale via the app. Such was not the case for ‘MCHG.’ The album was given for free with no option purchase, which forced Billboard to make the decision not to count the sales.

Gaga almost broke the Internet in 2011 when she released ‘Born This Way.’ It was offered for 99 cents during week of release, followed by a price increase to $6.99, causing a flood of purchases and creating a sluggish user experience on Amazon.

It was a retail trick, yes, but it was also much discussed, as is the ‘ARTPOP’ app.

Next: See Stars Without Makeup

Best Of Lite 98.7

Recommended For You

Best Of The Web

Leave a Comment

It appears that you already have an account created within our VIP network of sites on . To keep your personal information safe, we need to verify that it's really you. To activate your account, please confirm your password. When you have confirmed your password, you will be able to log in through Facebook on both sites.

Forgot your password?

*Please note that your prizes and activities will not be shared between programs within our VIP network.

It appears that you already have an account on this site associated with . To connect your existing account just click on the account activation button below. You will maintain your existing VIP profile. After you do this, you will be able to always log in to using your original account information.

*Please note that your prizes and activities will not be shared between programs within our VIP network.

Please fill out the information below to help us provide you a better experience.

(Forgot your password?)

Not a member? Sign up here

Sign up for LITEHOUSE CLUB quickly by connecting your Facebook account. It's just as secure and no password to remember!

Sign up to have exclusive LITEHOUSE CLUB contests, events, coupons, presales, and much more delivered to you for FREE.