LITE 98.7 » loco taco

Taco Bell Puts Big Mac to Shame By Selling 100 Million Doritos Locos Tacos in Under Three Months

Shauna Wright — Wed, 06 Jun 2012 16:30:35 +0000

Taco Bell’s Doritos Locos Tacos, made with a nacho cheese-flavored Doritos shell, have been a hit. A huge hit. In fact, more than 100 million of them were gobbled up in the first 10 weeks after they were introduced, making them the most successful product launch in Taco Bell’s 50-year history. In touting that 100 [...]

Taco Bell to Introduce the Loco Taco – a Taco With a Doritos Shell [VIDEO]

Eric Meier — Fri, 10 Feb 2012 18:33:09 +0000

Taco Bell test marked a new product in Califorina last year that will be going national this year, including presumably here in Central New York within the next few months. Called the Loco Taco, the item is a traditional Supreme Taco with the plain corn shell replaced by a Doritos Nacho Cheese Chip shell.