Jim and I were talking this morning about how researchers have found that a profile photo on Facebook tells viewers all they need to know to form an impression of someone and virtually no words are necessary. Here you see my facebook photo. Would you like to see the real me?

Mark Richards Townsquare Media

In one experiment, college students who viewed a Facebook photo of a fellow student having fun with friends rated that person as extroverted – even if his profile said he was ‘not a big people-person.’ The only exception is when a photo is out of the ordinary or shows someone in a negative light. In that case, people do use profile text to help interpret what kind of person is shown in the profile. I admitt, I’m trying to get you to judge a book by it’s cover. (Daily Mail).