I'm not sure pink is a great color for me in general, but it sure is wonderful this month, because it helps do yeoman work in the fight against cancer.

My maternal  grandparents both dealt with aggressive forms of cancer, so this issue is really personal for me--as it probably is for most of you reading this. The Real Men Wear Pink program to promote awareness of (and raise money for) the fight against breast cancer is underway and runs through October.

I'm just one of many men here in the Mohawk Valley and across Central New York who have accepted the challenge from the American Cancer Society to raise $2,500 for the cause.

I started the month with a nice pink golf shirt sent to me by the American Cancer Society and I'll be sporting some other shirts, along with ties, hats, wristbands, pins and other pink clothing and accessories. Watch this blog for a gallery of pics I'll be adding to every day of October.

If you have suggestions for any bizarre pink things I could wear--even if it's just for a quick photo--please don't hesitate to send me a note: Dave.Coombs@townsquaremedia.com.

And, if you want to donate, here's my page on the American Cancer Society website.