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Record Breaking Year For Super Bowl 47 Commercials

Getty Images/Skip Bolen

The big game is just over three weeks away.  Who will be facing off at Mercedes-Benz Superdome in New Orleans?  That we don’t know yet but we do know this year’s Super Bowl commercials cost a pretty penny.

According to The New York Times, some commercials have sold for over $4 million, while the average 30 second commercial has sold for between $3.7-$3.8 million dollars.   Last year, the average price was $3.5 million.   Despite the record breaking rates, CBS has sold out of air time for the big game.  However, CBS president Leslie Moonves told The New York Times that if a movie company wants to pay five or six million for advertising during the game, they’ll find room for them.  No wonder companies pay big bucks for ads during the Super Bowl.  They have the opportunity to attract millions of potential customers.  Last year over 111 million people watched the game. Toyota, Taco Bell, Sketchers and Anheuser-Busch will all run ads during Super Bowl 47.  Kick off is at 6:30 on February 3rd.  Find out more about the Super Bowl on the NFL’s page.   What do you like better, the game itself, the commercials or the half time show?


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